Tip of the Week: How to use Gmail to pre-filter your email!

by Jun Loayza on September 7, 2008

Gmail is such a wonderful tool!  I just figured out how to pre-filter any email you will ever receive:

Just add a “+something” to your gmail account.  Ex: Jun.Loayza+PublicRelations@gmail.com

Use this in combination with the Filter and Label features, and you will have the most organized email account possible!

This is how I did it:

  1. Find a list serve that I want to subscribe to and give them my pre-filter address: Jun.Loayza+Subscribe@gmail.com
  2. Go to my Gmail account, click Settings, and under Settings click Labels
  3. I then create a Subscribe filter and can choose a color for it so that it stands out
  4. Next, I go to Settings, and under Settings click Filters
  5. Click “Create a new filter”
  6. In the “To” text box, write: Jun.Loayza+Subscribe@gmail.com
  7. I then choose to label all incoming messages from this filer under the Subscribe Label
  8. You’re all done!  Now go make yourself a sandwhich

This is super userful because you no longer have to be afraid of subscribing to something great that later turns into pure spam.  If you ever get spammed, you’ll know exactly from whom and what email label caused it.   You can also easily make any mail received from that filter go directly to your spam box.

Best of all, you’ll just have a super organized inbox.  I can’t stress just how lovely that is for me.

Hope this helps!

About the author

Jun Loayza Jun Loayza is the Co-Founder of RewardMe, a digital rewards program for restaurants and retailers. In his entrepreneurial experience, Jun has sold 2 internet companies and lead social media technology campaigns for Sephora, Whole Foods Market, Levi's, LG, and Activision. Find Jun on Google or Twitter

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