Become a Young Successful Entrepreneur

Future Delivery is productive fun.  It makes me happy when I find other companies offering services that offer the same type of productive fun atmosphere or product.  I was introduced to TypeRacer by one of my programmer buddies at the office and I have played it non-stop for about three days.  The game is so simple, yet the replay value is huge and they found a truly unique business model.

Simplicity

I feel that one of the big reasons why most companies fail is because they get way too caught up in making their product or service complex and full of features.  Yu-kai and I believe that the best way to capture an audience is to make your product as simple as possible in the beginning.  Reach out and target a niche group of people and do it well.  Take a look at Facebook as an example.  When they started out they were very simple and very niche.  FB was only open to students and you were able to only upload one photo to your profile.  Eventually they started implementing everything that makes Facebook so amazing.  Same thing with Twitter: your page has a clear and simple update box about your status and you can simply link it to your mobile device.  Simplicity at its best.  TypeRacer’s simplicity is that you can start a race in as little as two clicks from when you log onto the site.  You don’t have to create an account; you don’t have to read a bunch of advertisement.  All you want to do is race other people in typing and TypeRacer perfectly offers that.

Business Model

Everything you type on TypeRacer is a quote from a book or a movie.  Isn’t that pretty clever!  You don’t have to deal with annoying pop-ups and you don’t have to dodge and filter through all of the advertisements on a page.  TypeRacer ingeniously found a way to immerse its business model with the content in the site.  After each race, you see the book or movie that the quote was from and you are able to click-through to purchase the book or movie.  It’s as simple as that.

Next Steps

We’ll soon be able to put a TypeRacer badge on our Facebook profile to brag to all of our friends about our score.  I can’t wait to see how much their traffic increases once they have their Facebook application online and running.

My average score is 81wpm.  See if you can beat that!